Web Guy Mike

Marketing for tradies

Marketing for Tradies

Tradie marketing doesn't need to be complicated. Get found locally, look better than the next bloke, and make it effortless to contact you. That's most of it - and it starts with the website.

Enquire About SEO

Custom quote · Questions? Call 0466 361 369

Website examples

Websites we’ve recently built for Aussie businesses

Real websites for real Australian businesses - built to look professional, stand out from the competition and turn visitors into enquiries.

ortconstructions.com.au
Full homepage of the ORT Constructions website

Trades & Construction

ORT Constructions

A premium builder's website with clear service pages, a strong project gallery and enquiry forms on every page.

Visit website
“We probably got no more than 3 enquiries from our old website over 2 years. We would rely on word of mouth and Hi Pages for our work. In the second month of Mike’s website being live, we’ve had 23 enquiries and we’re currently in the process of quoting 11 of them. The difference has seriously been massive.”

Oscar Taylor, Managing Director, ORT Constructions

jarecruit.com.au
Full homepage of the JA Recruitment website

Recruitment

JA Recruitment

A recruitment website that splits candidates and employers from the first screen, with job listings and lead forms throughout.

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“We're extremely happy with the website Mike built for JA Recruitment. It looks professional, works perfectly across mobile and desktop, and has given our business a much stronger presence online.”

Jessica Murray, Director, JA Recruitment

See more website styles

More website styles

Design examples rather than client websites - they show the range of styles a trade or small business could have.

Construction website design example with an anonymous symbol-only brand mark

Construction

A strong, confident style for builders, trades and construction businesses.

Recruitment website design example with an anonymous symbol-only brand mark

Recruitment

A clear, approachable style for agencies and professional small businesses.

Property website design example with an anonymous symbol-only brand mark

Property

A refined, image-led style for real estate and property small businesses.

Why it matters

Where tradie marketing money actually works

Most tradies waste money on the wrong end of the funnel. Ads and flyers send people to a website that loses them. Fix the website first, and everything else starts working harder.

  • A website that converts

    Clear services, real photos of your work, honest reviews and a phone number that follows the thumb. This is the highest-return marketing you can do.

  • Found where people look

    Google search and the map pack are where trade work starts. Local search and your Business Profile do more for a tradie than any social media strategy.

  • Reviews doing the selling

    A steady flow of Google reviews, shown on your site, closes enquiries before you've even spoken to the customer.

  • Follow-up that isn't forgotten

    Enquiries logged and quoted promptly. Most lost trade work is lost to a slow reply, not to a competitor's marketing.

What's included

What we work on

Start with the website and the free local channels. Paid advertising only makes sense once those are converting.

  • Professional trade website, built for enquiries
  • Photos of your real work presented well
  • Service pages for every job type
  • Local area coverage
  • Google Business Profile setup
  • Review generation approach
  • Quote and enquiry forms
  • Click-to-call on every page
  • Google Search Console and tracking
  • Enquiry follow-up habits
  • Monthly updates to keep it current
  • Optional ongoing SEO

The website and the everyday marketing foundations come with the managed service with $99 to get started, then your first 5 weeks after launch are free so you can see how it performs before paying $45/week. Extra work like ongoing SEO or advertising support is quoted once we know what your trade and area need.

SEO pricing

What's included, and how it's priced

SEO is a separate service from my website packages, and it's quoted individually - because the work needed depends entirely on your competition and the searches you want to win.

Managed by Mike

Marketing for Tradies

Custom Quote

Priced on your market and competition

No lock-in contract - cancel anytime

Every business competes in a different market, so SEO is quoted individually. Mike reviews your website, your competitors and the searches you want to win, then recommends a strategy with a clear price.

  • Local SEO
  • Keyword research
  • On-page SEO
  • Google Business Profile optimisation
  • Service and location page optimisation
  • Technical SEO improvements
See everything included
  • Internal linking
  • Google Search Console monitoring
  • Ranking/performance monitoring
  • Ongoing optimisation
Enquire About SEO

Mike replies within one business day.

SEO is separate from the $45/week website service. You can take SEO on its own, or add it to a website Mike builds and manages.

Mike, the web designer who builds every Web Guy Mike website

Who builds it

Built by Mike. Not Outsourced.

I'm Mike. I design and build every website myself from the Gold Coast - no agency, no offshore team, no account managers. The person you talk to is the person doing the work.

I've worked with some of the world's leading marketing companies, which taught me plenty about what actually works online and what is just expensive noise. That's the thinking that goes into every tradie website I build.

More about MikeHave a question?

FAQs

Marketing for Tradies questions, answered

Included as standard

Built With Strong SEO Foundations

Every tradie website is built so Google can crawl it, read it and understand what your business does and where it works. Nobody legitimate can promise a position in the results, so I won't - but the foundations are done properly on every build.

For businesses wanting to invest further in organic Google visibility, tailored SEO services are also available.

  • Clear page structure
  • Dedicated service pages
  • Page titles written for real searches
  • Metadata on every page
  • Sensible heading structure
  • Internal linking between pages
  • Mobile-friendly layouts
  • Search-friendly content structure

Why it matters

Look Better Than Your Competitors

Customers rarely contact the first tradie they find. They open a few, compare what they see, and rule out the ones that look unfinished or hard to deal with.

A better website can make your business look like a much bigger business.

Tradesman in hi-vis checking his phone beside a work ute
  • Look more established
  • Build trust before the first phone call
  • Clearly show every service you offer
  • Display photos of completed work
  • Make enquiries easy
  • Present professionally on a phone
  • Give customers confidence before they call

Related

Where to next

SEO for tradiesPlumber marketingTradie website design
Explore all website services

Related website services

This page is part of my tradie website design range, which covers every trade I build for. If you run more than trade work, or you know a mate in another trade, these are the closest pages:

website design for plumbers, websites for electricians, carpenter website design and landscaper website design.

Ready to move? Start your website for $99, check what each package includes or ask me a question first.

Helpful Guides

Straight answers to the questions I get asked most - no jargon, no sales pitch.

Browse all website and SEO advice

Want to know what it would take to rank?

Send me your website and the searches you want to win. I'll review your site and your competitors, then come back with a recommendation and a custom quote - no obligation.

0466 361 369 · michael@webguymike.com.au

Enquire About Our SEO Services

Tell me what you want to rank for. I'll review your website and reply with a clear recommendation.